Webinars & Educational Resources
Please scroll down to see available webinars, sorted by topic.
Marketing & Advertising
Perry Productions and Lisa Perry Social – Social Media Webinar Series
Social Media Marketing Webinar Series, presented by Perry Productions and Lisa Perry Social. This 6 week series is FREE and occurs from 12:00 PM-1:00 PM on webinar dates.
Facebook Marketing – (Link contains recorded webinar) Learn about everything from Facebook Content to Groups, Ad Funnels, Creator Studio and the Analytics that matter most.
LinkedIn Marketing – (Link contains recorded webinar) Turn your LinkedIn profile into a lead generator and develop a content strategy that attracts your ideal customers.
April 8: Video Marketing – How to develop video content that connects with your customers. Plus, how to prepare your videos to be discovered on YouTube.
April 15: Content Marketing – Tips on storytelling, user-generated content, creatively re-purposing content, and how to batch create content to save you time and get ahead.
April 22: Email Marketing – Learn strategies to grow your email list with contests. Plus, how to add gated content to your website and automate emails based on targeted interests.
April 29: Instagram Marketing – Branding your business on Instagram is critical. I’ll walk you through how to do it effectively. Plus, learn tips on engagement that will build one on one relationships with your customers.
Orchestrated by the Perry Chamber. Gain access and training to the latest free tools Google offers and make smarter decisions about your website and your online presence resulting in more leads, revenue growth, and customer loyalty. Led by Grow With Google Speaker and Trainer Demming Bass, these are “can’t miss” webinars customized for the businesses and nonprofits in your community with additional ideas and strategies on how to market online during the COVID-19 crisis.
Reach Customers Online With Google (Link contains recorded webinar)
April 9 @ 11:00 AM – Using Data to Drive Growth
Owning and managing a local business during times of uncertainty can be overwhelming. As you try to do the right thing for your employees, your customers and your communities, you’ve probably had to make some difficult decisions.
In the midst of all of this, you may be considering how to keep your loyal customers engaged. If this is you, we’re here to help. We are partnering with Borrell Associates, a leader in delivering local business advertising insights, to host a 45-minute data fueled webinar that unpacks:
- The current advertising landscape and past situations of economic uncertainty
- The shift in consumer spending
- The increase of media consumption throughout the country
April 3 @ 2:30 PM – Borrell Business Webinar
Wondering how to market your business during the economic downturn related to Coronavirus (COVID-19)? Consistent, clear communication with your customers is vital, so they understand when, how, and where they can still do business with you.
Join marketing maven and host of the Small Business Revolution, Amanda Brinkman, as she outlines actionable marketing strategies to help you weather the storm.
April 28 @ 1:00 PM – Marketing Advice to Combat an Economic Downturn
Coronavirus Aid, Relief, and Economic Security (CARES) Act & Middle Georgia
Explaination of small business assistance in the CARES Act.
Region 6 (Middle Georgia) – Tuesday, April 7 @ 11:00 am
Zoom Link: https://zoom.us/j/381444891
Call-In: +1 (646) 876-9923 US
Meeting ID: 381 444 891
Contact: UGA SBDC in Macon, (478) 757-3609 or email@example.com
GDOT State Supported Funding Program
“THE CORONAVIRUS COMPASS“. Sponsored by MH Miles Company, CPA, PC & Facilitated by HR Knowledge Source
Format: 90-minute Interactive Virtual Sessions
Educational Webinars in ‘easy to understand’ language! Every Tuesday: 10:00AM – 11:30AM
• What does it mean for small businesses?
• What do small businesses need to think about?
• What do small businesses need to do?
Live Q&A Sessions to answer your questions! Every Thursday: 1:00PM – 2:30PM
Registration Links: (We will add registration links as they come available)
April 7 @ 10:00 AM: Understanding the New Landscape – Where are we right now, what are the new regulations, etc…
April 9 @ 1:00 PM: Interactive Q&A Session from Understanding the New Landscape – Please submit questions in advance.
April 14 @ 10:00 AM: Determining the New Destination – Where are we trying to go?
April 16 @ 1:00 PM: Interactive Q&A Session from Determining the New Destination – Please submit questions in advance.
April 21 @ 10:00 AM: Setting your Compliance GPS – Which policies, systems, tools do we need?
April 23 @ 1:00 PM: Interactive Q&A Session from Setting your Compliance GPS – Please submit questions in advance.
April 28 @ 10:00 AM: Staying the Course – How do we implement and stay on track?
April 30 @ 1:00 PM: Interactive Q&A Session from Staying the Course – Please submit questions in advance.
Restaurant Industry Update
COVID-19 has had an unprecedented impact on the restaurant industry, and every day brings new information and developments. The Georgia Restaurant Association is the biggest advocate for Georgia’s restaurants. We are here not only to serve as a strong voice to government officials, but also as a resource to help you best navigate your business.
Join GRA CEO Karen Bremer as she gives an update on Georgia’s restaurant climate, Governor Kemp’s statewide shelter-in-place executive order, delivery and takeout best practices, and more.
COVID-19 Restaurant Industry Update Webinar with GRA CEO Karen Bremer – (Link contains recorded webinar)
What’s Next ATL
Teleworking? Us, too. On the latest What’s Next ATL podcast, we talk with Georgia Commute Options about how to do this work-at-home thing right in this time of social distancing.